Client
Trend Management

Location
Savannah, Georgia

Project Snapshot
I led creative direction for Trend Management's 2024 creator retreat in Savannah, Georgia. Using Hotel Bardo as home base, the retreat was designed to blend the city's rich history with modern luxury, giving creators a genuine sense of place while delivering the kind of moments worth sharing.

Key Highlights

• Welcome Reception at Hotel Bardo: The opening evening set the tone with a sophisticated yet playful welcome, including a make-your-own trucker hat station with custom patches that gave creators a personalized keepsake from night one.

• Met Gala-Inspired Masquerade Ball: Hosted at the exclusive Armstrong Kessler Mansion, the gala featured a jazz band leading guests through the historic streets to the venue, aerialists, fan dancers, live music, and a masquerade theme with photo moments throughout.

• Ghost Storyteller After-Party Transfer: Guests were led back to the hotel by a ghost storyteller, each carrying a lantern through Savannah's streets, a nod to the city's haunted history that became one of the most talked-about moments of the trip.

• Branded Private Trolleys: Custom-branded trolleys matched the updated Trend Escape identity and added a cohesive, stylish touch to every transfer.

• Private Yacht Charter: A sponsored excursion to a private beach closed out the retreat with a day of relaxation and sun.

Impact
Trend Escape Savannah continued to build the series' reputation as the creator retreat to attend, with standout moments from the masquerade ball and ghost tour generating significant organic content across attendee channels.